People's Association
Harmony Xtravaganza 2019

Conceptualisation & Design


As part of the Singapore Bicentennial, the People's Association of Singapore organised an event to celebrate the cultural diversity of Singapore. The PA brought together citizens and new citizens to share their experiences living in Singapore. I was tasked to design the branding of the event as well as develop a series of collateral materials for the association.

The concept takes inspiration from the interlacing of threads formed through weaving. Each thread representing the individuals who have travelled to Singapore – each playing an important role in nation-building.

Click to view programme booklet.